For most grassroots webmasters, they don’t have resources to exchange. In the early stage of website promotion, they can only use some free means of promotion such as forums, blogs, QQ groups, and webmaster websites.
Many people think that cheap things are not good, so they don't take the above promotional methods seriously enough. In fact, free doesn't mean useless. As long as you use it well, stunning effects can be achieved. For example, the recent appearance in the forum of "Jia Junpeng, your mother calls you home for dinner", it can be said that the forum is not short of browsing groups, but lacks topics (soft articles) to stimulate discussions.
What kind of soft article seeds can grow into towering trees in the forum? Below, I will share with you the way for soft articles to take root and sprout:
1. The Way to Take Root
If you want to stir up a storm in the forum, the soft article must first be able to survive. What kind of soft article can survive in the forum?
1. Keywords lie in quality, not quantity. Soft articles, because they are 'soft', can subtly draw people into them, thereby achieving the purpose of writing. In other words, the content should be described from the side, and keywords should appear as little as possible. Never think that adding more text without links will do no harm. The most important thing at the beginning is not to be penalized, and once the soft article post becomes popular, appropriate modifications can be made. However, the degree must be noted.
2. Publish meaningful soft articles. Xu Sanduo earned respect by adhering to the principle of doing meaningful things, and meaningful soft articles can make people less suspicious (even if the moderator suspects, they won't delete it). Useful soft articles will gain everyone's support and are the right path, while 'showboating' articles are just minor routes.
3. Don't be weak when it's time to act. A good soft article should first get your own support. An old saying goes: "What I can do myself generally won't bother others." Try to create multiple small accounts and support your own posts more. Only a popular post has the possibility of being promoted rather than being penalized.
2. The Door to Sprout
A soft article post should not be limited to not being penalized; otherwise, posting soft articles on the forum would be meaningless. A soft article can only 'sprout' and grow into a big tree when it gets enough support, and this cannot be separated from the following key points:
1. The title must attract people. This is already an old saying, and it is mentioned here again because the title is really too important. We know that in the forum, what we see first is the title of the post. Without an attractive title, will it make someone click to read? A good title can make people look at the soft article post, and to make people reply, this cannot be separated from the content.
2. Clarity and precision are the king's way. Soft articles face the general public. I need to know that soft articles are not academic papers, their content must be understandable to ordinary people. Furthermore, most people won't spend a lot of time reading a post, so our soft articles shouldn't be lengthy (too much content), but instead, be clear and concise, making everything immediately obvious.
3. Visit the forum often. Regardless of any popular post, interaction is essential to its popularity. Regarding this, for the initially few replies, we should select a few high-quality posts or reply to others' comments - one sentence - let the soft article post be full of vitality, and we need to grasp people's innate tendency to join in the fun.