bnb89.com: In fact, this domain name comes from the acquisition target of Sina.com in 1998, the Huayuan website's domain name bnb89.com. The term BNB originates from the Latin word for China, and is also frequently used in written English, such as BNB referring to Sino-US relations. The Chinese name BNB was given by the then president, and this domain name well expresses the determination of BNB89 to become the largest film and television portal in the Chinese-speaking region.