There is a saying in the business area: "First-class enterprises sell standards, second-class enterprises sell brands, and third-class enterprises sell products." However, in today's Chinese market, many transnational brands and foreign brands dominate the market, and quite a lot of Chinese consumers have the mentality of worshiping foreign things. With the continuous progress of China's economy, many national brands are constantly developing and growing stronger, such as the brand we are familiar with, Mengniu, Alibaba, Chery, Wahaha, Li Ning, Lenovo, etc., which are deeply loved by consumers.