China Telecom has entered the second phase of its corporate transformation. With the operation of Tianyi 3G mobile phones, it can be said that its moves are getting bigger and bigger. Recently, China Telecom launched a very forward-looking content service: e Cloud.
Unlike popular services such as online bookmarks and SNS, this type of service is still relatively niche.
Through e Cloud online backup, you can protect your chat and transaction records, family photos and videos, music files, and other important computer documents. Free users can get 2GB of space, or pay for more storage space. Let's take a personal look at e Cloud below.
Go to the official homepage of e Cloud http://eyun.online.sh.cn/ to register an account and download the e Cloud client software. Judging from this domain name, it seems to be trial-operated by Shanghai Telecom.
The registration process is a bit complicated and requires entering the correct email to obtain a license key. Then run the installed e Cloud client software. There will be a configuration wizard when you run it for the first time. Enter your license key and email address, and click next.
After password verification, the configuration officially begins:
The software will first scan your hard drive to see what types of content are recommended for backup and calculate the data volume of each category. This is quite user-friendly. You don't need to manually search your hard drive for data that needs to be backed up. Select the content that needs automatic synchronization and backup, keeping it within your space quota. Next, the software will test the bandwidth of your computer's connection to the server, completing the configuration process, which is very simple and convenient.
Choose to start the initial backup immediately. Then you can go about your business. Afterwards, while you're working, e Cloud can automatically perform backups in the background. It only backs up modified data, so the backup speed is fast. e Cloud will synchronize these files only when you make any modifications to your synchronized files.
e Cloud is not just online storage space; you don't have to upload files and manage them yourself. You just need to select the files to back up via the client, such as by file type, directory, size, date, etc., and the client will automatically execute daily or weekly according to the configuration. Once configured, you don't have to worry about it again. e Cloud can retain all versions of your backups on the server, allowing you to restore according to your needs. e Cloud encrypts data before backup and transfers it through SSL during transmission, ensuring the security of your data.
Overall, e Cloud is pretty good in all aspects. From the design concept of this service to the user experience of the client software, it is quite commendable and provides great convenience to users. However, e Cloud is still in its early stages of launch, with limited resource investment and too small free space quotas.
China Telecom has fully realized the importance of providing content services to enhance brand stickiness. Its data network is an advantageous product. Making good use of this advantage, vigorously developing products based on the data network to improve customer perception and enhance brand stickiness is correct. However, if it focuses too much on short-term benefits without elevating these advanced concepts to a strategic level, will it end up losing out in the long-term competition and development?
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