Search engine marketing for industry leadership

Users will have more options. The same goes for websites that focus on ticket-related popular search terms. For example, targeting terms like "Shanghai flights" or "Shanghai discounted flights" has an extremely high level of competition. However, if long-tail keywords are done well, such as when users search for phrases like "cheap flights from Beijing to Shanghai," it can be very effective. I wonder if everyone can apply this concept flexibly and draw broader implications from it.