In response to the high outpatient volume in the National Day plastic surgery market, Shanghai Time Plastic Surgery Hospital has introduced measures such as holiday plastic surgery appointments, emergency triage surgeries, and postoperative care fast tracks to alleviate outpatient pressure and improve the quality and efficiency of medical services. The hospital's director, Dean Jiang, stated: "The hospital's comprehensive set of solutions effectively ensures the safety of plastic surgery during the National Day holiday. However, in the field of plastic surgery, there is a saying that 'care is more important than anything.' If proper prevention and care are not taken after plastic surgery, various problems may arise, leading to unsatisfactory surgical results. Therefore, we remind those undergoing plastic surgery to carefully follow postoperative care instructions, strictly adhere to medical advice, and promptly return to the hospital for follow-up visits."
The National Day plastic surgery market harbors many potential safety hazards. In recent years, while the National Day plastic surgery market has been continuously booming, it has also brought about numerous plastic surgery safety issues. Many non-standard medical institutions have also jumped on the bandwagon of plastic surgery and beauty treatments, causing the plastic surgery market to become a mix of good and bad actors. Medical disputes related to plastic surgery are not uncommon. According to Dean Jiang of Shanghai Time Plastic Surgery Hospital: "To meet the surge in demand for plastic surgery during the National Day holiday, many hospitals without proper medical qualifications have also launched plastic surgery discount policies, which often lead people into traps. Every year, our hospital receives patients seeking corrective plastic surgery due to failed procedures, such as asymmetrical eyes from eyelid surgery or infections and scarring from irregular operations."
During this year's seven-day National Day holiday, the Shanghai World Expo welcomed a peak in visitor traffic, simultaneously igniting a boom in the local plastic surgery market. Statistics show that the outpatient volume for plastic surgery in Shanghai during the National Day holiday surged to five to six times the usual amount, with some well-known plastic surgery hospitals even requiring patients to queue for consultations. Many out-of-town tourists scheduled plastic surgery appointments as an essential part of their visit to Shanghai. This year, the pre-holiday preparations for the plastic surgery market started earlier than in previous years. Among these, youth-enhancing plastic surgery projects were particularly popular among out-of-town tourists.
A 35-year-old Ms. He from a government office in Xi'an planned her trip to Shanghai early during this year's long National Day holiday, intending to enjoy both the famous World Expo tour and a group beauty journey—plastic surgery. She explained that she and five colleagues arrived in Shanghai on the morning of September 28th, first spending two days touring the World Expo, then dedicating the remaining seven days to surgery and postoperative recovery, combining tourism with beauty treatments. Among her friends who came along, some underwent fractional laser wrinkle removal, others had their under-eye bags removed, and some opted for liposuction. These multiple plastic surgery projects could be bundled into a package deal, making them much cheaper than individual procedures. This kind of "carpooling" approach to group plastic surgery became a small trend during the long holiday.
According to data disclosed by Huaxia Plastic Surgery and Beauty Network's partner hospital, Shanghai Time Plastic Surgery Hospital, the hospital received nearly 300 surgeries of varying sizes in the month before the holiday. On just September 30th and October 1st, the hospital performed nearly 200 surgeries across several simultaneously operating rooms, with many doctors working overtime until late at night. According to the hospital's outpatient statistics, the average daily outpatient volume during this year's National Day period not only exceeded five to six times the normal level but was also significantly higher than in previous years. From the hospital's regional distribution statistics of plastic surgery patients, out-of-town tourists formed the main contingent of the National Day plastic surgery rush, surpassing the number of locals for the first time, thanks largely to the Shanghai World Expo tourism.
Dean Jiang of Shanghai Time Plastic Surgery Hospital further noted: "Based on this year's outpatient trends, facial rejuvenation surgeries, including laser treatments and plastic surgeries, have shown a clear upward trend. It is evident that consumers today are increasingly pursuing a higher quality of life."
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