to get the best ways to promote your website for free

by dekokfo399 on 2012-02-10 15:22:43

"How do I get free website promotion?" is a question I am often asked. The thing to remember about free website promotion is that nothing is truly free. If you are not spending money to promote your site, you will have to spend time. So, why waste time on website promotion methods that will only give you negligible returns? If you're prepared to work on them, these five free website promotion techniques will reward you with an increase in your website traffic.

1. Promote your website through powerful Search Engine Optimization (SEO). SEO stands for Search Engine Optimization, and it's the best thing since sliced bread when it comes to free website promotion. SEO is the process of attracting search engines to your web pages. The great thing is, it's not hard to learn and apply to your own website(s) at its basic level.

By working on SEO, you can improve your webpage's page ranking and drive more traffic to your site. And isn't that the ultimate goal of free website promotion? Start with my basic rules of SEO. When you're ready, move on to some finer points like applying keyword density.

Tip: If you're using non-text content such as photos, image maps, or JavaScript on your webpage(s), include text in the ALT tags of your images so the search engines have something they can read.

2. Promote your website through reciprocal linking.

When others link to your website from their sites, you'll get free website promotion. You'll also gain a better search engine ranking for your webpages. The top three search engines (Google, Yahoo, and MSN) use inbound links as an important part of the formula to decide a webpage's ranking.

Note that while this kind of free website promotion isn't a "numbers game," the quality of the links really matters. So focus your efforts on establishing quality reciprocal links relevant to your site. The standard process is to find and identify related websites you'd like to have link to yours, then send each webmaster an email requesting a link on their site in exchange for a link on yours.

Tip: You can check a website or webpage's ranking before attempting reciprocal linking by using tools like PageRank Query and Link Popularity tools, such as SEO Tools. Google's toolbar also has a PageRank display function. These tools can conveniently check the status and progress of your own website and/or pages.

3. Write articles to gain free website promotion.

The benefit of this free website promotion strategy is, again, that others promote your site for you. If you get popular, long-lasting articles published on well-known websites or magazines, they can sit there for a very long time giving you free website promotion without further effort on your part.

However, there is a catch. First, you must be able to write on a topic or subject that others will want to read and/or publish. Second, you must find quality places to publish your articles and convince people to make the decision to publish them. When you find them, ask if they can use a specific piece, including your article, so they can review it right away if they're interested. Please ensure your email mentions that they are welcome to freely publish the piece. Also, ensure your work ends with a resource box or "bio" that promotes you and your website.

Tip: If you want to be published on a website or magazine for the first time, spend some time reading their content to see what type of material they might want, and if there are any obvious gaps you can cover in their content. Then tailor your material to the specific needs of that website or magazine.