All webmasters should be aware of the benefits brought by timely search engine indexing. Whether it is external links or internal links, there is only one purpose: to let the search engine include the updated content of the website as soon as possible. With FeedBurner PingShot, you can have Feedburner notify relevant websites when your site is updated so that they can index it as quickly as possible. In addition to the 7 built-in websites, you can also select up to 5 extra websites. To test the reaction speed of Google Blog Search, I chose the Google Blog Search Pinging Service and created a test post titled "Can Google include the latest blog post within 5 minutes?" It turned out that it took Google Blog Search 15 minutes to index my post.