New Media, New Wealth - Discussing the "Ad Bottle" Business Model of Suoke

by 20024187 on 2008-07-21 10:48:39

Recently, a friend whom I happened to know from Suo Ke Media introduced one of their business operation models based on new media. It feels pretty good, so I would like to share it with you here.

First, what belongs to traditional media? I am not an expert in this field, but at least television, radio, and newspapers belong to the three major traditional media. In today's technological and digital age, the power of traditional media is gradually weakening. For example, newspapers and radio are gradually relegated to secondary positions due to their overly singular forms of expression, while the impact of new media is becoming increasingly prominent. From the ubiquitous billboard advertisements on the street to the continuously rotating product guides in supermarkets, they are gradually taking the main stage. Up to now, various media communication methods are diverse and each has its own unique approach, such as some people putting advertisements on their foreheads, some on their buttocks, and some on manhole covers,... all sorts of new tactics keep emerging, fully showcasing creativity. ......