UNIQLO Company Profile: UNIQLO is a renowned casual brand from Japan, and is the core brand of the FAST RETAILING Group, one of the world's leading apparel retailers. It is committed to providing modern, simple, natural, high-quality, and easy-to-match products to consumers around the world. The "versatile" concept it advocates is also well-known worldwide. "Clothes are supporting roles; people wearing them are the main characters," which highlights its human-centered clothing philosophy. Even seemingly simple basic styles can showcase individuality through careful coordination.
The full name of UNIQLO is UNIQUE CLOTHING WAREHOUSE. Its underlying meaning refers to warehouse-style stores that eliminate unnecessary decorations, adopting a supermarket-style self-service shopping method to provide customers with desired products at reasonable and credible prices.
The company name is FAST RETAILING, which contains many special meanings. FAST [quick] + RETAILING [retail] embodies the fundamental spirit of how to quickly commercialize customer demands and how to quickly provide products. It also expresses their unwavering belief in becoming a retail enterprise with the globally recognized concept of fast food culture.
This concept refers to providing, through unified services worldwide, clothing that anyone can wear anytime and anywhere at reasonable and credible prices, in large quantities and continuously - this is UNIQLO. Therefore, they have a unique product planning, development, and sales system, enabling the low-cost operation of stores.
Company Office Environment
Relevant thematic articles:
http://zone.ku6.com/u/17131550/entry/5844231.html
http://www.xici.net/d164784417.htm
http://www.diglog.com/story/videos_other_670417.html