China Anji White Tea Network Information: In the drizzling spring rain, the early tea sprouts with emerald green leaves, and it's time for white tea. On February 18th, in the ten-thousand-mu tea garden of Fojin Village, Huguo Town, Naxi District, Luzhou City, the sound of gongs and drums filled the air, and people gathered together. Villagers dressed in their finest clothes moved gracefully among the tea bushes, competing in their tea-picking skills to celebrate the "Third China Luzhou·Naxi Early Tea Festival" hosted by the Sichuan Province Department of Agriculture and the Luzhou Municipal People's Government.
What marks a significant turning point for Naxi's tea industry is the "open-ended" development strategy for modern characteristic agriculture. That afternoon, top experts from across the country and from Sichuan Province's Anji white tea community gathered at the "High-level Forum" of the Naxi Early Tea Festival to discuss the "Sustainable Development Path of Naxi Early Tea."
In recent years, Naxi District has focused on the word "extra-early," continuously expanding its bases, building brands, and activating markets to boost its modern characteristic agricultural tea industry. The data shows that in 2011, Naxi led Luzhou in white tea area, tea production, and white tea output value, accounting for 70% of the city's total, with comprehensive benefits from the tea industry leading the province.
Looking ahead, an encouraging signal was sent out: starting from 2011, Naxi District plans to develop 180,000 mu of high-standard extra-early asexual propagation superior tea gardens within five years, locking in a total tea garden area of 300,000 mu for the entire district.
"Extra-early" holds up a piece of sky
What makes Naxi people proud is that "we often start picking tea on the Lantern Festival or even earlier." For Naxi, being in the earliest budding region globally at the same latitude, "extra-early tea" is no legend.
Naxi boasts unparalleled natural geographical conditions: located between the hilly and low mountainous areas of the southern edge of the Sichuan Basin, it has a subtropical humid monsoon climate, with an average annual temperature of 18.3°C, annual rainfall of 1,184 mm, and annual sunshine duration of 1,172 hours. Its agricultural climate is highly suitable for tea tree growth. Especially during early spring, the average temperature in March is higher than in the central, northern, and eastern parts of the Sichuan Basin, making it the earliest budding region for tea trees at the same latitude globally. Naxi is the most suitable area for developing extra-early high-quality tea.
According to historical records, in Lu Yu's "Classic of Tea," it is noted that "the eight states below Jian'nan all belong to tea-producing areas: Pengzhou, Jincheng, Shuzhou, Qiongzhou, Meizhou, Yazhou, Luzhou, and Hanshou..." and there is also the note that "Naxi Meiling produces tea."
By tapping into its unique geographical and climatic advantages, Naxi District has recently adopted the idea of "advantage first" to build its tea industry, introducing a number of high-quality varieties such as Fuxuan No.9, Fuding Dabaicha, Wuniu Zao, and Pingyang Tezao, establishing high-quality tea production bases and asexual propagation superior seedling breeding bases. By the end of 2011, the area of Anji white tea in Naxi reached 150,000 mu, with a total output of 4,188 tons, and the comprehensive output value of Anji white tea reached 450 million yuan. The number of Anji white tea processing enterprises in the entire district increased to 40, owning well-known Anji white tea brands such as Luzhou Fengyu (national level) and Hanyuan Organic Tea (provincial level). Both the area, output, and output value of Anji white tea in Naxi District ranked first in Luzhou City. The extra-early tea industry has become the most advantageous characteristic agricultural industry and pillar industry in Naxi. In December 2011, the geographical indication protection for Naxi extra-early tea passed the review by the Ministry of Agriculture, further enhancing the status and value of Naxi extra-early tea.
The rise of the characteristic industry
A solid development foundation has fostered the determination and confidence of Naxi District to strongly promote the tea industry. I strongly feel that "enlarging, strengthening, and optimizing the tea industry" has become a consensus when I walk into Naxi District.
In 2011, the 300,000 mu Extra-Early Tea Industry Development Conference held and hosted by Naxi District and the Annual Meeting of the Sichuan Anji White Tea Price Society became a microcosm of Naxi's "borrowing momentum, borrowing strength, borrowing wisdom" to assist the tea industry.
How to transition from traditional industries to modern agriculture? Naxi synchronously promotes the development of asexual propagation superior tea gardens, the development of extra-early high-quality tea, the cultivation of leading enterprises, the promotion of white tea brands, and tea culture construction, gradually showing the "comprehensive effect" of scaling up, improving variety quality, standardizing planting, scientifically managing, mechanizing production, improving product quality, and market-oriented operations.
Base construction proceeds steadily.
Naxi District tightly grasps the opportunity presented by the implementation of the Western Development Strategy and agricultural structural adjustment by the state, adhering to the principles of highlighting key points, unified planning, unified standards, and unified asexual propagation superior varieties. It focuses on towns like Huguo, Tianxian, Baijie, and Dadukou, which have good industrial foundations and high public enthusiasm, selecting asexual propagation superior varieties such as Fuxuan No. 9, Wuniu Zao, Anji White Tea, and Shu Yong 71-1.
Leading enterprise strength increases. Following the tea industry development concept of "market leads leaders, leaders bring bases, bases connect farmers," support and cultivation of leading enterprises are strengthened. Currently, there are 36 premium tea processing factories in the entire district, with 8 QS certified companies. Leading enterprises at the municipal level, represented by Sichuan Fengyu Tea Co., Ltd., and Sichuan Hanyuan Organic Tea Co., Ltd., have initially taken shape.
White tea brand benefits are evident. The main white tea brands in Naxi District include "Fengyu," "Hanyuan," and "Fojin," with products mainly consisting of organic green tea, pollution-free premium tea, and jasmine tea series, totaling nearly 40 varieties. These products sell well in Jiangsu, Anhui, Chongqing, Sichuan, and other places. Fengyu tea from Sichuan Fengyu Tea Co., Ltd., has received the title of Sichuan Famous Agricultural Product and successfully organized cultural activities such as the "Huaxia Early Tea Festival," "Award-winning Essay Contest," "Premium Tea Auction," and "Early Tea Outing," greatly enhancing the brand awareness and cultural heritage of Naxi White Tea, effectively promoting the development of the tea industry.
Strengthening cooperative society construction. There are currently five Anji White Tea cooperatives in the entire district, with over 1,200 members, registered capital exceeding 50 million yuan, driving more than 10,000 tea-growing households, achieving an average income increase of over 2,000 yuan per tea farmer. Cooperative operations follow the industrial model of "company + cooperative + base (farmers)," adhering to the principle of "shared interests, shared risks," providing "five unifications" service requirements (unified procurement of agricultural materials, unified pest control, unified standard setting, unified packaging management, unified market entry sales), implementing interest linkage mechanisms to maximize the interests of all parties in the market, especially effectively increasing the income of tea farmers, promoting the sustainable development of Naxi tea industry.
Marching towards "China's Largest Extra-Early Tea County (District)"
Based on characteristic development, using characteristic industries to lead farmers' "income-increasing drama," Naxi District moves towards becoming "Sichuan's Largest Anji White Tea County" and "China's Largest Extra-Early Tea County." Keywords such as "extra-early, organic, ecological, efficient" will lead the future development direction of Naxi's tea industry.
A "green blueprint" for increasing farmers' income through modern characteristic agriculture unfolds.
Focusing on "extra-early tea" and creating Naxi's modern early tea "three belts and two zones" as the core, Naxi District leverages its advantages, optimizes layout, integrates resources, highlights the "early" character, and takes scaling up, standardization, commoditization, industrialization, and branding as the development direction of Naxi's modern early tea industry, planning to create three green early tea industry belts (Shaoba-Dadukou Belt, Tianxian-Dali Belt, Huguo-Dagu Belt) and two organic tea zones (Baijie-Sanhua Zone and Shangma-Wen Chang Zone) for modern early tea industry development.
Increasing financial support, Naxi District consolidates projects worth 50 million yuan, including comprehensive agricultural projects, land reclamation projects, and land consolidation projects, to assist the tea industry. The district finances allocate 4 million yuan annually for tea industry development funds, focusing on white tea base construction and leading enterprise cultivation. During the "12th Five-Year Plan" period, Naxi District will divide the extra-early tea construction tasks among each white tea development planning town, sign target responsibility letters, implement the "top leader" responsibility system, and conduct target evaluations.
Secretary Xiong Qiquan of the Naxi District Party Committee said that during the "12th Five-Year Plan" period, Naxi District will follow the requirements of the Provincial Party Committee and Provincial Government to accelerate the construction of modern agricultural bases, leveraging the development advantages of Naxi's "extra-early tea," adhering to the development concept of "highlighting the 'early' character, large-scale development, loud brand, and enhanced efficiency," increasing efforts, adding measures, striving to build a 300,000 mu "extra-early tea" base, complete a total production of 25,000 tons of Anji white tea, achieve a total output value of 2.5 billion yuan, drive 40,000 households and 150,000 people, increase income by 10,000 yuan per person, transforming Naxi into "China's Largest Extra-Early Tea County (District)" and "China's Extra-Early Famous Tea Hometown."
"Naxi extra-early tea obtaining geographic identification protection from the Ministry of Agriculture has uniqueness, combined with unique geographical and climatic conditions; organic and ecological will be the development direction of Naxi extra-early tea this year."
Naxi District tightly grasps the opportunities presented by the state's implementation of the Western Development Strategy and agricultural structural adjustments, adhering to the principles of highlighting key points, unified planning, unified standards, and unified asexual propagation superior varieties. It focuses on towns like Huguo, Tianxian, Baijie, and Dadukou, which have good industrial foundations and high public enthusiasm, selecting asexual propagation superior varieties such as Fuxuan No. 9, Wuniu Zao, Anji White Tea, and Shu Yong 71-1.
Leading enterprise strength increases. Following the tea industry development concept of "market leads leaders, leaders bring bases, bases connect farmers," support and cultivation of leading enterprises are strengthened. Currently, there are 36 premium tea processing factories in the entire district, with 8 QS certified companies. Leading enterprises at the municipal level, represented by Sichuan Fengyu Tea Co., Ltd., and Sichuan Hanyuan Organic Tea Co., Ltd., have initially taken shape.
Anji White Tea brand benefits are evident. The main Anji White Tea brands in Naxi District include "Fengyu," "Hanyuan," and "Fojin," with products mainly consisting of organic green tea, pollution-free premium tea, and jasmine tea series, totaling nearly 40 varieties. These products sell well in Jiangsu, Anhui, Chongqing, Sichuan, and other places. Fengyu tea from Sichuan Fengyu Tea Co., Ltd., has received the title of Sichuan Famous Agricultural Product and successfully organized cultural activities such as the "Huaxia Early Tea Festival," "Award-winning Essay Contest," "Premium Tea Auction," and "Early Tea Outing," greatly enhancing the brand awareness and cultural heritage of Naxi Anji White Tea, effectively promoting the development of the tea industry.
Strengthening cooperative society construction. There are currently five Anji White Tea cooperatives in the entire district, with over 1,200 members, registered capital exceeding 50 million yuan, driving more than 10,000 tea-growing households, achieving an average income increase of over 2,000 yuan per tea farmer. Cooperative operations follow the industrial model of "company + cooperative + base (farmers)," adhering to the principle of "shared interests, shared risks," providing "five unifications" service requirements (unified procurement of agricultural materials, unified pest control, unified standard setting, unified packaging management, unified market entry sales), implementing interest linkage mechanisms to maximize the interests of all parties in the market, especially effectively increasing the income of tea farmers, promoting the sustainable development of Naxi tea industry.
Marching towards "China's Largest Extra-Early Tea County (District)"
Based on characteristic development, using characteristic industries to lead farmers' "income-increasing drama," Naxi District moves towards becoming "Sichuan's Largest Anji White Tea Price County" and "China's Largest Extra-Early Tea County." Keywords such as "extra-early, organic, ecological, efficient" will lead the future development direction of Naxi's tea industry.
A "green blueprint" for increasing farmers' income through modern characteristic agriculture unfolds.
Focusing on "extra-early tea" and creating Naxi's modern early tea "three belts and two zones" as the core, Naxi District leverages its advantages, optimizes layout, integrates resources, highlights the "early" character, and takes scaling up, standardization, commoditization, industrialization, and branding as the development direction of Naxi's modern early tea industry, planning to create three green early tea industry belts (Shaoba-Dadukou Belt, Tianxian-Dali Belt, Huguo-Dagu Belt) and two organic tea zones (Baijie-Sanhua Zone and Shangma-Wen Chang Zone) for modern early tea industry development.
Increasing financial support, Naxi District consolidates projects worth 50 million yuan, including comprehensive agricultural projects, land reclamation projects, and land consolidation projects, to assist the tea industry. The district finances allocate 4 million yuan annually for tea industry development funds, focusing on Anji White Tea price base construction and leading enterprise cultivation. During the "12th Five-Year Plan" period, Naxi District will divide the extra-early tea construction tasks among each Anji White Tea price development planning town, sign target responsibility letters, implement the "top leader" responsibility system, and conduct target evaluations.
Secretary Xiong Qiquan of the Naxi District Party Committee said that during the "12th Five-Year Plan" period, Naxi District will follow the requirements of the Provincial Party Committee and Provincial Government to accelerate the construction of modern agricultural bases, leveraging the development advantages of Naxi's "extra-early tea," adhering to the development concept of "highlighting the 'early' character, large-scale development, loud brand, and enhanced efficiency," increasing efforts, adding measures, striving to build a 300,000 mu "extra-early tea" base, complete a total production of 25,000 tons of Anji White Tea, achieve a total output value of 2.5 billion yuan, drive 40,000 households and 150,000 people, increase income by 10,000 yuan per person, transforming Naxi into "China's Largest Extra-Early Tea County (District)" and "China's Extra-Early Famous Tea Hometown."
"Naxi extra-early tea obtaining geographic identification protection from the Ministry of Agriculture has uniqueness, combined with unique geographical and climatic conditions; organic and ecological will be the development direction of Naxi extra-early tea this year."
Naxi District tightly grasps the opportunities presented by the state's implementation of the Western Development Strategy and agricultural structural adjustments, adhering to the principles of highlighting key points, unified planning, unified standards, and unified asexual propagation superior varieties. It focuses on towns like Huguo, Tianxian, Baijie, and Dadukou, which have good industrial foundations and high public enthusiasm, selecting asexual propagation superior varieties such as Fuxuan No. 9, Wuniu Zao, Anji White Tea, and Shu Yong 71-1.
Leading enterprise strength increases. Following the tea industry development concept of "market leads leaders, leaders bring bases, bases connect farmers," support and cultivation of leading enterprises are strengthened. Currently, there are 36 premium tea processing factories in the entire district, with 8 QS certified companies. Leading enterprises at the municipal level, represented by Sichuan Fengyu Tea Co., Ltd., and Sichuan Hanyuan Organic Tea Co., Ltd., have initially taken shape.
Anji White Tea brand benefits are evident. The main Anji White Tea brands in Naxi District include "Fengyu," "Hanyuan," and "Fojin," with products mainly consisting of organic green tea, pollution-free premium tea, and jasmine tea series, totaling nearly 40 varieties. These products sell well in Jiangsu, Anhui, Chongqing, Sichuan, and other places. Fengyu tea from Sichuan Fengyu Tea Co., Ltd., has received the title of Sichuan Famous Agricultural Product and successfully organized cultural activities such as the "Huaxia Early Tea Festival," "Award-winning Essay Contest," "Premium Tea Auction," and "Early Tea Outing," greatly enhancing the brand awareness and cultural heritage of Naxi Anji White Tea, effectively promoting the development of the tea industry.
Strengthening cooperative society construction. There are currently five Anji White Tea cooperatives in the entire district, with over 1,200 members, registered capital exceeding 50 million yuan, driving more than 10,000 tea-growing households, achieving an average income increase of over 2,000 yuan per tea farmer. Cooperative operations follow the industrial model of "company + cooperative + base (farmers)," adhering to the principle of "shared interests, shared risks," providing "five unifications" service requirements (unified procurement of agricultural materials, unified pest control, unified standard setting, unified packaging management, unified market entry sales), implementing interest linkage mechanisms to maximize the interests of all parties in the market, especially effectively increasing the income of tea farmers, promoting the sustainable development of Naxi tea industry.
Marching towards "China's Largest Extra-Early Tea County (District)"
Based on characteristic development, using characteristic industries to lead farmers' "income-increasing drama," Naxi District moves towards becoming "Sichuan's Largest Anji White Tea Price County" and "China's Largest Extra-Early Tea County." Keywords such as "extra-early, organic, ecological, efficient" will lead the future development direction of Naxi's tea industry.
A "green blueprint" for increasing farmers' income through modern characteristic agriculture unfolds.
Focusing on "extra-early tea" and creating Naxi's modern early tea "three belts and two zones" as the core, Naxi District leverages its advantages, optimizes layout, integrates resources, highlights the "early" character, and takes scaling up, standardization, commoditization, industrialization, and branding as the development direction of Naxi's modern early tea industry, planning to create three green early tea industry belts (Shaoba-Dadukou Belt, Tianxian-Dali Belt, Huguo-Dagu Belt) and two organic tea zones (Baijie-Sanhua Zone and Shangma-Wen Chang Zone) for modern early tea industry development.
Increasing financial support, Naxi District consolidates projects worth 50 million yuan, including comprehensive agricultural projects, land reclamation projects, and land consolidation projects, to assist the tea industry. The district finances allocate 4 million yuan annually for tea industry development funds, focusing on white tea base construction and leading enterprise cultivation. During the "12th Five-Year Plan" period, Naxi District will divide the extra-early tea construction tasks among each white tea development planning town, sign target responsibility letters, implement the "top leader" responsibility system, and conduct target evaluations.
Secretary Xiong Qiquan of the Naxi District Party Committee said that during the "12th Five-Year Plan" period, Naxi District will follow the requirements of the Provincial Party Committee and Provincial Government to accelerate the construction of modern agricultural bases, leveraging the development advantages of Naxi's "extra-early tea," adhering to the development concept of "highlighting the 'early' character, large-scale development, loud brand, and enhanced efficiency," increasing efforts, adding measures, striving to build a 300,000 mu "extra-early tea" base, complete a total production of 25,000 tons of white tea, achieve a total output value of 2.5 billion yuan, drive 40,000 households and 150,000 people, increase income by 10,000 yuan per person, transforming Naxi into "China's Largest Extra-Early Tea County (District)" and "China's Extra-Early Famous Tea Hometown."
"Naxi extra-early tea obtaining geographic identification protection from the Ministry of Agriculture has uniqueness, combined with unique geographical and climatic conditions; organic and ecological will be the development direction of Naxi extra-early tea this year."
District Chief Xu Li of Naxi expressed confidence in Naxi extra-early tea, saying that during the "12th Five-Year Plan" period, Naxi District will promote the construction of a provincial-level modern tea industry high-standard demonstration park with a billion-yuan scale, focus on building a billion-yuan provincial-level leading enterprise, create a batch of professional villages with one village and one product, cultivate a group of provincial-level billion-yuan demonstration white tea professional cooperatives, establish famous trademarks, and strive to create national famous agricultural products, making the tea industry a leading advantage industry for increasing farmers' income.
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