The Four Implementation Effects of Corporate Post Offices for Enterprises
Corporate post offices are a rare imported product for Chinese enterprises. As the most basic means of commercial communication for Chinese e-commerce enterprises, this new information dissemination tool has greater advantages than personal email in unified enterprise management, internal communication, and business exchanges. With the increase in recognition and user volume, corporate post offices have begun to show their potential in the Chinese market. Its revenue scale is rapidly developing at a high growth rate of 21.2%, and it is estimated that by 2013, the total revenue of corporate post offices will reach 825 million yuan. 46.1% of domestic enterprises have expressed an intention to increase investment in corporate email services. As the market further develops, corporate post offices are transitioning from single email services to diversified unified communication services. What does this transformation mean for enterprises? Taking CC Corporate Post Office, one of the most highly regarded in China, as an example, we can try to find enlightenment in its functional points.
Management Allocation Function: The CC Post Office deeply integrates with the enterprise instant messaging system. Enterprise administrators can provide all employees with email addresses using the company domain name as a unified suffix through the contact list import feature of enterprise instant messaging. Administrators can set mailbox space, categories, and groups according to different needs, and also have functions such as self-naming, group management, and permission setting.
Mail Reception Rule Function: Corporate users can set the sensitivity of reception rules in the CC Post Office. The CC Post Office system will automatically execute pre-set instructions based on the sender's address, recipient's address, and email subject entered by the user. Instruction contents include email deletion, transfer, label marking, automatic forwarding, email backup, and automatic reply.
Folder Label Function: The CC Post Office system will automatically sort emails according to user-defined instructions, categorize files, provide intelligent search functionality, and can periodically clear deleted or spam emails.
Anti-Spam Setting Function: The CC Post Office system provides both blacklist and whitelist functionalities. Enterprises can grant or deny email contacts the right to send or receive emails based on circumstances. Regarding spam handling, users can choose the built-in anti-spam function of the system, which can handle spam at low, medium, or high levels depending on the situation. For spam filtering methods, users can set spam to be transferred to the "Spam" folder or directly rejected.
Anti-Virus Function: For possible virus risks, the CC Post Office system has built-in intelligent identification and virus scanning capabilities, performing real-time online virus scans on all emails. Users can define handling methods for situations where virus-infected emails are successfully disinfected, disinfection fails, or cannot be determined. They can also choose to receive notifications via email through the system's automatic alarm function.
Through the above functions, it is not difficult to see that corporate post offices are no longer just text transmission tools connecting inside and outside the enterprise, but rather a service platform integrating communication, enterprise management, automated office work, and information security protection. This innovative application of diversified communication services provided by CC Post Office, starting from the interests of enterprise users, will bring about the following impacts:
Displaying Corporate Brand Image: Users of the CC Corporate Post Office all use the company domain name as the email suffix, with influence comparable to a carefully designed corporate website. Using corporate email to communicate with customers gives clients a sense of scale and internationalization, which helps package the enterprise’s brand image and increase customer trust. On the other hand, clients can preliminarily understand the company website through the email suffix, allowing interested clients to log into the company website to learn more information, achieving the goal of initial brand promotion.
Consolidating Enterprise Management Ability: Enterprise administrators can establish an effective personnel management mechanism through the permission management capabilities provided by the CC Post Office. Managing the usage permissions of corporate email helps enterprises overcome negative impacts due to employee turnover. After an employee leaves, the enterprise administrator can recycle their email account, effectively preserving and continuing all business contacts of the departing employee, avoiding the risk of customer resources and important data leaking.
Improving Employee Office Efficiency: Since the CC Post Office employs more outstanding intelligent management technology while transmitting emails, the system will automatically process emails based on predefined reception rules, significantly reducing the workload of enterprise employees in replying to emails, forwarding emails, classifying backups, and searching for materials. Employees can thus be freed from traditional manual management tasks, dedicating more time and energy to marketing promotions and business follow-ups, improving office efficiency and generating more revenue for the enterprise.
Ensuring Internal Enterprise Security: Ensuring the network security of business activities is an important task of the CC Corporate Post Office. Traditional personal email lacks the ability to identify virus files, detect viruses, and disinfect, potentially bringing risks of virus and Trojan horse invasions, seriously threatening the information security of the enterprise. The CC Corporate Post Office introduces an anti-virus security mechanism. When receiving virus-infected emails, the system will automatically filter and eliminate them. In terms of security, stability, anti-virus, and anti-spam functions, it far surpasses personal email, providing the best quality service to ensure smooth business activities for enterprises.
There is no doubt that corporate post offices are moving towards a new stage of development. They provide strong service support for the rapid development of informatization in Chinese enterprises. Their effects in reducing expenditure costs, strengthening communication and collaboration, improving work efficiency, and enhancing security are gradually becoming evident. The realization of CC Corporate Post Office is a good start. As users continue to improve in various aspects such as terminals, management, localized services, and product functions, under the leadership of leading IDC service providers like Qunying Network, 2012 will be a year when corporate post offices take root and flourish in the Chinese market.
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