In the second week after a long holiday, the job vacancies of enterprises in Xiangtan surged rapidly. Compared with previous years, this year's talent job-hunting peak has shifted significantly earlier. According to the report from Zhaopin.com, even though white-collar workers have just returned to work, both recruitment and job hunting have already entered the first small climax, which is earlier than in previous years.
After the Spring Festival, there was a boom in both the supply and demand for talent. In the second week back at work, job seekers were already actively seeking opportunities. Data shows that among the ten most competitive positions, finance-related, human resources-related, and logistics/administration-related positions are predominant. The most sought-after ten positions mainly include financial/audit/tax categories with the largest number of job seekers. The first and third positions on the list belong to this category. Specifically, entry-level positions such as financial assistants/accounting assistants attract the most job seekers, with an average of 70 people competing for one position. HR specialist positions come in second, with an average of 66 people competing for one position. Therefore, the recruitment difficulty for these types of positions in companies is relatively low, whereas the job-hunting difficulty for job seekers in these positions is higher.
This week, the ten least competitive positions are still dominated by specialized and less popular professions. Among the broader category of automobile sales and services, used car appraisers have an average of 11.52 people competing for one position. In the hotel/catering/tourism sector, lifeguard positions have the least competition, with an average of 6.6 people competing for one position.
From the job advertisements, it can be seen that post-holiday recruitment demands from companies are strong, with a rapid increase in job postings. According to data from Zhaopin.com, five major positions—financial investment, automobile after-sales service, website operations, sales representatives, and pharmaceutical representatives—are seeing significant increases, with financial investment roles showing a 400% increase in job postings.
Sales positions occupy two of the top five spots. Typically, post-holiday sales recruitment surges due to high turnover in sales roles and the large proportion of year-end bonuses in sales compensation, which incentivizes movement after receiving bonuses. With over 500 million internet users, the network is increasingly becoming an important sales channel, leading to growing demand for related talents. Despite uncertain prospects for automobile sales, the proportion of downstream markets such as decoration and repair services is increasing, resulting in rising recruitment needs accordingly.
High-paying industries become hotspots. From an industry perspective, according to a survey by 51job.com, the industries with the highest recruitment demand are: computer software, internet/e-commerce, real estate development, fast-moving consumer goods (food, beverages, cosmetics), and clothing/textile/leather. Among these, the computer software and internet/e-commerce sectors show significant growth compared to last year, with increases of 24% and 33%, respectively. From the job aspect, the functions of internet/online games and computer software also show the most noticeable growth, exceeding 20%.
Chief Human Resources Expert Feng Lijuan of 51job.com analyzed that the industry trends for the first half of this year can be seen from the data. The internet and computer software industries remain hotspots, directly related to the popularity of mobile internet in recent years. Meanwhile, the fast-moving consumer goods industry and service sector are industries with large gaps, i.e., experiencing a "labor shortage" for frontline workers.
On the other hand, experts indicate that the industries most closely watched by job seekers in the 2012 talent market still exhibit characteristics such as strong risk resistance, stable growth, and competitive employee compensation and benefits. It is predicted that high-paying industries like the internet/computer software industry, telecommunications industry, finance/consulting industry, and media industry will become the hottest job-seeking industries this year.