One: Cleanser - Why do the majority of consumers favor it?
A: For cleaning, nutrition, and cosmetics that protect human skin as clean cosmetics. Clean cosmetics include cleansing honey (facial cleanser, facial wash, cleansing cream), cleansing cream, exfoliating paste, cleaning gel, cleansing mask, and bath cosmetics. Among cosmetics for cleaning, facial cleanser is currently the best-selling product. The cleanser has a pure color, pleasant aroma, elegant fine texture, good mobility, expansibility, and permeability. Use it to wash your face to remove sweat, grease, foundation, dandruff, etc., and thoroughly wash off makeup remover, powder, lipstick, eyebrow markings, etc. It is most suitable for washing away hard-to-remove eye shadow. Some special properties of the cleanser can also be used in waterless conditions, not only cleaning facial skin but also providing skincare, moisturizing, nourishing, and other functions for the skin, making the skin soft and smooth. Facial cleansers with excellent health benefits are unmatched by soap-based cleansers, thus favored by consumers.
II: How do women specifically use cleansers?
A: Not long ago, the U.S. Rand Corporation conducted a survey among 1215 residents aged 18-59 in Beijing, Shanghai, Guangzhou, and Chengdu (including 715 women and 500 men) regarding the use of facial cleansers. The results showed that: 68.6% of women use facial cleanser, with different usage rates among women of different ages - young women at 78.5%, middle-aged women at 64%, older women at 37.9%, and only 21.8% of men use facial cleanser. Among them, young people account for 31.8%, middle-aged people account for 14.5%, and elderly people account for 5.8%. Survey data shows that facial cleansers have been widely used among urban women, with the highest usage rate among young women.
III: What is the principle of facial cleanser cleansing?
A: Generally speaking, facial cleansers consist of oil-phase material, water-phase material, free-state surfactant, nutritional agent compositions, forming an emulsion-like product. According to the principle of like dissolves like, during washing, the oil phase dissolves the oil-soluble facial fat scale, while the water dissolves the water-soluble dirt and perspiration on the face. In addition, some free-state surfactants in the cleanser play five major roles: wetting, dispersing, foaming, detergency, and emulsification, making them the main active material in cleansing products. During the washing process, the oil phase together with the water-phase material commonly removes dirt, makeup, powder, and other remnants of cosmetics. If the washing process is combined with massage, the skin can better absorb the nutrients or efficacy of its composition, achieving better cleansing effects along with nutritional and healthcare benefits.
Four: Can facial cleanser make the skin whiter?
A: Facial cleanser is a high-grade agent. A good quality facial cleanser should have the effect of cleaning, nourishing, and protecting the skin. In general, it does not have a whitening effect like a normal cleanser. If you add high-quality skin whitening agents (such as arbutin, vitamin V derivatives, placenta extract, kojic acid, and its derivatives, etc.) into a high-quality facial cleanser, there will be a whitening effect over time. Moisture cleansers like Qing Fei, Yue-Sai Natural Moisturizing Cleanser, Yan Zhuang Whitening Cleanser, and others both have a certain role.
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