Common pitfalls in building websites nowadays

by kk951as79 on 2009-11-23 13:58:24

Misunderstanding One: Building a website cannot be done blindly. You need to identify the resources and strengths you have at hand in order to plan your website accordingly. However, this is often just the first step. Having a goal also requires a period of time to conceptualize the structure of the website. If you are targeting a regional audience, then focus on building websites for Fuzhou. If it's nationwide, the target group will naturally be different. Group positioning is also very important.

Misunderstanding Two: Some clients ask us if they can make money the day after their website is built. I can say that this is impossible. No Fuzhou-based internet company would dare guarantee making money the next day. Building a website is like raising a son; it requires a process - birth, growth, and maturation. Only by persisting more than others will you be able to earn money through your website.

Misunderstanding Three: Not everyone is suited to open an online store. The reason some people think this way might be due to the deep impression left by stories of selling thousands of clothes a day on Taobao. However, e-commerce is far from being so simple. There are reportedly over three hundred types of e-commerce models, and opening an online store is just one of them. The premise is that you need to have a reliable source of goods. Even with a good source, you still need to promote. The promotion I'm talking about isn't mass mailing, but rather Baidu Promotion, Google Promotion, and Yahoo overseas promotion. In my opinion, mass mailing software is like digging your own grave without any targeted approach, which makes it a futile effort.