Moroso Showroom

by canaan on 2009-06-07 17:52:41

Moroso is a famous Italian furniture brand, and the picture shows their showroom at the New York Design Week. Jaime says that this is one of the most eye-catching showrooms at the design week.

Patrizia Moroso, the creative director of Moroso, was attracted by the vivid images described by Kim Beck in her book "A Field Guide to Weeds." Because of this, she invited some artists to design this showroom based on the characteristics of Moroso's outdoor furniture.

Acrylic trees and vinyl shrubs are placed around the products, creating a sense of freshness and mystery from nature.