I first noticed Apple computers at the end of the 90s, when the first generation iMac was all the rage (mainly overseas). This computer, which was beautiful but not very functional (that's what the magazine reviews said), was so attractive that if I hadn't been so poor, it would probably have been my first Apple product. Back then, I often spent my time online drooling over pictures of iMacs in all sorts of colors. Later, I learned that this product, which could make consumers forget all of Apple's shortcomings and willingly open their wallets, was designed by a man named Jony Ive.