Cheung Kong Holdings (0001.HK) has recently announced its plan to launch its first villa project in Beijing in the middle of 2008. It is reported that Cheung Kong Holdings acquired the land for this project located in Shunyi, Chaoyang别墅 area more than 10 years ago. But it was only until recently that the formal construction just began. The total investment in the project will be 8 billion yuan. Calculated according to the approximate total floor area of 780,000 square meters, it is expected that Cheung Kong Holdings can achieve sales of about 20 billion yuan from this project.