Kumho Tires was not to be outdone, kicking off the new year with participation in a car modification exhibition. The 2009 Tokyo Auto Salon in Japan was in full swing. Kumho Tires seized this opportunity, showcasing global high-tech products such as the world's first ultra-low profile tires, the ECSTA 15 series, and the world’s first developed 32-inch tires for off-road vehicles. The ECSTA 15 series, developed by Kumho Tires at the end of last year, utilized advanced computer simulation technology specifically designed for upgrades and modifications of top-tier sports cars like Lamborghinis and Ferrari F430s. These tires can withstand engines with over 500 horsepower and high speeds; even if punctured during driving, they can effectively assist in maintaining normal operation. These cutting-edge technologies garnered significant attention at the exhibition.