White-collar Workers' New Trend: Online Bookkeeping - Source: Beijing Evening Post
After work, they go shopping for clothes, then head to a karaoke bar to "have fun." On weekends, they often meet up with friends for meals outside. This is the lifestyle of many white-collar workers. But when they open their wallets on the weekend, many discover that their salaries of several thousand yuan have suddenly dwindled to just a few hundred. A new form of online bookkeeping and financial management has started to gain popularity among white-collar workers. It can transform the daily-entered trivial numbers by netizens into consumption reports.
Additionally, community-style online financial accounts are public, allowing netizens to check others' transaction prices in advance as a "consumption guide" before making purchases. Among these, the most representative online bookkeeping site is Caike Online Bookkeeping Network.
High-income "millionaires" out of money every month
Zhang Bei works at an internet company. With years of experience, her current monthly salary is already around seven or eight thousand yuan. Added to this, the company offers stock options, so she naturally has no worries about food or expenses. She doesn't consider herself a shopaholic, but she can't resist buying the latest trendy bags and shoes. Moreover, she dislikes cooking at home and prefers dining with her boyfriend at distinctive restaurants to enjoy romance. Her boyfriend's salary isn't low either, but by the end of the month, they often find themselves with only a few hundred yuan left. A good friend suggested she record her daily expenses, saying it would help her develop the habit of saving.
"Online Life" for Bookkeeping
Reporters found that those who accept online bookkeeping and financial management are generally young people. They spend money extravagantly and rarely have the habit of writing down their expenses on paper. Since they spend several hours online each day, "online life" has already changed many of their daily behavioral habits. There are already dozens of bookkeeping and financial management websites, which can roughly be divided into two categories: one is closed-type, where all personal accounts remain private. The most representative example is Caike Online Bookkeeping Network (www.coko365.com). The other is community-style, where submitted consumption data is made public, and users can also see how others spend their money. These financial websites require prior registration, but the registered name can be chosen arbitrarily. On these sites, people can input their daily consumption records at any time. The website automatically aggregates the data to form detailed income and expenditure tables, which can also be summarized monthly, allowing individuals to check at any time. If there are any unclear points, netizens can leave messages, and naturally, enthusiastic fellow netizens will provide answers.