If you have an indomitable entrepreneurial passion and the desire to realize your own personal value, then selecting a project is the biggest task. Especially if you are starting out as an entrepreneur, choosing a feasible project is the most important thing. What determines the type of business project you should choose? Ruike Finance has identified four aspects here: these vary according to your "personality, expertise, strength, and environment", and they are the "four great tools" for initial entrepreneurs to choose projects that are likely to succeed.