The infant and toddler products industry is an industry with great development potential. As a growth point of the new economy, it has gradually matured in developed countries. Specialty stores and exclusive stores of all levels are spread throughout community service terminals, and various high-quality, multi-level products fully meet the ever-growing social demands. In contrast, the domestic infant and toddler products market is still in its infancy, with uneven product quality, and there is still a certain market gap.