1. Business is a service to the public, and therefore, profit is its rightful reward.
2. Do not keep staring at customers or bother them incessantly.
3. The quality of the location is more important than the size of the store; the quality of the goods is even more important than the quality of the location.
4. Neatly arranged goods do not necessarily mean good business; conversely, messy little shops often have customers coming in.
5. Treat all transaction partners as family members. Whether or not you can gain customer support determines the rise and fall of your store.
6. Flattery before a sale is less important than after-sales service. This is the only way to create "permanent customers."
7. Treat the customer's criticism as "words from gods or Buddhas." No matter what the criticism is about, accept it willingly.
8. Do not worry about the lack of funds; instead, worry about insufficient credit.
9. Procurement should be stable and simplified.
10. A customer who spends one dollar has more fundamental influence on the prosperity of the business than a customer who spends one hundred dollars.
11. Do not force sales. It’s not about selling what customers like, but selling what benefits them.
12. Turn over capital frequently. One hundred yuan turned over ten times becomes one thousand yuan.
13. When encountering a customer returning goods, be even more courteous than when originally selling the item.
14. Scolding employees in front of customers or arguing with your spouse are great ways to drive customers away.
15. Selling good products is a good deed; promoting good products is an even better deed.
16. Have firm confidence and a sense of responsibility: if I don't engage in this type of sales, society cannot function perfectly.
17. Be kind to wholesalers. If you have legitimate requests, express them honestly and fully.
18. Even if the gift is just a piece of paper, the customer will be happy. If there is no gift, give a "smile."
19. Since you hire employees to work for you, establish reasonable systems for treatment and benefits.
20. Innovate continuously. Beautifying the store display is also one of the secrets to attracting customers.
21. Wasting a piece of paper can lead to an increase in product prices.
22. Running out of stock after selling all items is equivalent to neglecting customers, and is an unacceptable oversight for the store. At such times, apologize sincerely and say, "We will send it to your home as soon as possible." Record the customer's address.
23. Strictly adhere to fixed pricing. Discounting can cause confusion and unpleasantness, damaging credibility.
24. Children are deities of fortune. Give special attention to customers with children or children sent to shop.
25. Regularly think about the day's profits and losses, and develop the habit of not sleeping until today's profits and losses are calculated.
26. Gain the trust and praise of customers: "Anything sold by this store is good."
27. Salespeople must always carry one or two items, advertisements, and brochures with them.
28. Work with high spirits, making the store lively and energetic, naturally drawing in customers.
29. Read the newspaper ads at least once a day. Not knowing what new products customers are ordering is a disgrace to merchants.
30. Merchants have no concept of economic ups and downs. Regardless of circumstances, they must make money.