The passion for his career has always made Zhou Chengjian feel "as if fallen in love", "Even if I have ten thousand more chances to choose, I would still choose the clothing industry."
Zhou Chengjian said that over the years, Metersbonwe resisted the temptation of diversified development. There were opportunities to do real estate, and perhaps today the assets would have multiplied by more than ten times, but then maybe there wouldn't be a Metersbonwe.
"I can't possibly become the richest person, but I hope that I can be recognized as someone in a certain industry." At the listing ceremony of Metersbonwe, Zhou Chengjian, who started out as a tailor, gifted a small gold-plated sewing machine to the Shenzhen Stock Exchange. He said: "I was originally a village tailor, now I am fortunate to be China's tailor, and I hope in the future I can also become the world's tailor."
In 1978, after graduating from primary school, Zhou Chengjian was admitted to the county middle school with the top score in mathematics, but the happy rural life gradually disappeared. Just because he was a farmer's child, he was often bullied. Once, a city child pierced his back with a ballpoint pen, "more than two or three centimeters deep," Zhou Chengjian recalled the pain, and his face couldn't help but twist.
"All the reasons are because of the identity of being a rural person, which makes others look down on you. From then on, deep down I have always been very inferior, always feeling like I'm one step lower, always feeling like no matter what I do, it's hard to gain others' recognition." When interviewed by reporters, Zhou Chengjian did not conceal his inner true thoughts at all, "But I have a naturally arrogant side in my personality, the more inferior I feel, the more I want to prove to myself that 'I can do it'."
This belief supported Zhou Chengjian in never looking back in his future career, firmly believing in what he decided, no matter how great the difficulty is, it can be overcome. "Others ask me if there were any difficulties in starting my business, but I really don't feel there were any difficulties. Even if there were bottlenecks, overcoming them brings happiness."
Just because he wanted to get rid of the feeling of being a "farmer", when Zhou Chengjian initially established his brand and named his company Meters Clothing Co., Ltd., "Meters sounds like it definitely doesn't have any rural flavor." Zhou Chengjian said that this was actually his simple thought at the time.
Now, Zhou Chengjian's Metersbonwe has become the first brand in China's casual wear retail industry, "Now even if I want to change my urban hukou (residency permit) back to a rural one, it's impossible." Recalling his childhood rural life as the most precious memory, Zhou Chengjian smiled and said that this dual personality led him to only be enthusiastic about doing two things: one is what he likes, and the other is what he wants to prove himself in, and the only thing he is passionate about is clothing.
This article is from 88fa Franchise Network http://www.88fa.org/, Original address: http://www.88fa.org/post/12.html