Renovated Methods for Blog Promotion
1. Accurately Position Your Own Blog
Nowadays, many people have their own blogs, especially in various fields where some influential bloggers hold significant weight. We need to establish relevant connections with them, and first, we must build our own blog well. Usually, when choosing a place for a blog, we can select some popular websites to create our own blog, such as the three major portal site blogs, Baidu Space, Hexun Blog, Tianya Blog, etc. Then position your blog. With accurate positioning, it becomes convenient for related users to get to know us. Once the blog's popularity increases, we can establish connections with some famous blogs, laying a solid foundation for the next step of website promotion.
2. Diligently Build Your Own Blog
If you plan to create a general website, your blog content can be random. However, if you want to elevate the quality of your blog, then you should be particular when posting blog articles. When writing blog posts, pay attention to whether the title aligns with the blog’s positioning, whether the text layout is reasonable, whether the readability is strong, and whether it brings impact to the reader. If you can make the same reader visit your blog or even bookmark it, then you are not far from success.
My friend and I roughly manage around 10 sites, and most of our articles come from various blogs, with many blog addresses saved on our computers. Many friends who run websites collect articles from blogs, so if your blog post gets reprinted by someone else's website or blog, that will be a great thing.
3. Join Blog Circles, Blog Alliances, and Other Groups
We create blogs to let others know about ourselves and understand our blog, thus establishing a wide circle of friends. Therefore, after setting up our blog for about two months, we can join some blog circles and add more bloggers with themes related to ours as close friends, taking time to exchange experiences with them. If you can connect with some famous bloggers through your friends, that would be even better.
4. Do Well with Text Links and Promote Your Website Through Friends' Blogs
The previous steps are prerequisites for implementing this method. Now, let me specifically talk about this approach. My friend has nearly a hundred close friends on his Sina blog, and the theme of his blog is about education. The related friends' blogs are mostly education-related. In particular, among these friends, there are some teachers with considerable prestige in the educational field. They do not have websites, but they have very influential blogs. During the promotion of my themed class meeting website, he first established a "Super Link Most Suitable for Middle School Teachers to Use." The title was very attractive! Then, he placed the other party's blog link in the most prominent position, followed by his own blog and URL below. After completing this, he contacted those high-authority blog owners and uploaded the content to their blogs. Of course, here you need to know how to promote your stuff. My friend told me that at the beginning of making friends, don't be afraid of losing out; remember that losing out is a blessing. He spent several hundred yuan helping one of the very influential bloggers promote his link, which made their relationship closer.