Yu Junxiong, Global Executive Committee member and General Manager of Greater China: The biggest mistake is to neglect brand building.

by jiangnan8249 on 2008-03-05 10:34:13

At the end of 2007, the reporter had the honor to interview this "veteran" at the Lingnan Hall of Zhongshan University. Like a true veteran, in addition to the kind of tenacity and resilience seen in Gu Zidì from the currently popular movie *The Assembly*, he was also very adaptable. Although time has not been kind, and his figure has gradually taken on an "olive shape," his thinking remains as active as piano keys being played. He is not only intimately familiar with the production, operation, and sales details of the majority of 3M's nearly 69,000 products, but he can even remember the names of everyone who exchanged business cards with him at the scene.