Chinese civilization is profound and extensive, and the sages and wise ancestors have provided us with valuable spiritual wealth. There is always corresponding guidance for specific business affairs, but there is a lack of business books like "The Art of War" that can be easily applied to practice without neglecting one thing for another. In general, current business practices at home and abroad have gone to two extremes: one end is the book without words (similar to sudden enlightenment, aphorisms or maxims, or narration without creation), and the other end is fragmented guidance for specific affairs, lacking something akin to "The Art of War" which can both oversee the whole picture of war and guide practical application in business operations.
Because our career goal is "to lead healthy living methods and perfect talent realization platforms," and with nearly twenty years of practical accumulation, we now have the opportunity to distill the fundamental principles of business into twenty words. Expounding on these twenty words could form a business practice similar in granularity to "The Art of War"—creating a book titled *The Ultimate Realm of Entrepreneurship and Business* (which has not yet been fully compiled into a book; more practical evidence support is hoped for, and more people are welcomed to participate so as to create a book that can be used for corporate cultivation). Although the book is not yet completed, there is already a preliminary draft of several tens of thousands of words. Here, I present these 20 words, which can assist others while also receiving more validation and improvement:
Business operations are divided into five basic dimensions:
1. Strategy Thinking (six words: Dao, Heaven, Earth, General, Law, Tactics) - used to navigate enterprise operations.
2. Business Thinking (five words: Dao, Law, Tactics, Momentum, Righteousness) - representing the overall energy system of business operations.
3. Functional Division (three words: Framework [structure], Interaction [interaction], Operation [operation]) - used to guide position setting and training.
4. Internal Execution (three words: Rules [basic laws], Repetition [on-site repetition], Specialization [professional collaboration]) - used for on-site execution.
5. External Execution (three words: Leverage [great borrowing of force], Development [great development], Activation [great activation]) - used for leveraging and harmonizing with the environment.
If one can fully understand these 20 words, whether it's understanding through aphorisms and maxims or cultivating any sub-system such as corporate culture, it can ensure comprehensiveness and uncover innovation points. To stimulate everyone's thinking, here is a brief explanation.
Skills are a combination of "attitude, techniques, and methods." If the perspective is limited to this, it generally only involves two of the twenty words. This is the intrinsic reason why Chinese civilization is profound yet missed modern opportunities. Understanding these twenty words may bring a leap in actual business operations. For individuals, the perspective should encompass the life triangle: career, mind, and body. A career brings wealth and a sense of accomplishment, a well-adjusted mind brings happiness, and what is often neglected is the body. When the body isn't functioning properly, many people don't realize its importance. In fact, physical condition is the foundation of everything and may even be the main factor affecting career and mental state. The wisest investors invest in their own health, and by reviewing the life triangle, one can better apply these twenty words.
Three treasures for a successful life: mirrors, receipts, and windows. The exposition of the fundamental business principle in these 20 words is neither like the sudden enlightenment of changing perspectives (which might not even require words), nor like solving specific problems that need to be closely linked to practice with details and complexity. Instead, it establishes universal and foundational "mirrors" and "receipts" (documentation) for entrepreneurship and business. Of course, specific applications still require textual elaboration, especially when guided by successful mentors in practice.
To ensure the cultivation of an enterprise’s noble character, if one only addresses specific issues, fundamental problems cannot be resolved. Philosophy is very important for business operations. However, talking about philosophy is still too complex and abstract. For business operations, it is the mutual coordination of five key elements: thought, perspective, feel, timing, and measurement. Among them, thought is hard to fake and is the foundation of all. However, dividing these five elements provides guidance for establishing a system and also guides practice, but it is still somewhat rough for building large-scale business operations. Therefore, from the perspective of business operations, extracting these twenty words and linking them with the five guiding elements in practical applications allows the necessary philosophy of business to naturally form and improve in specific corporate practices.
In summary, if one can deeply understand and apply these twenty words in practice, they will suffice for business operations.