From the perspective of customer needs, the needs of different types of customers vary. To make diverse customers satisfied with the same company, it is necessary for enterprises to provide targeted products and services that meet customer demands. To satisfy this variety of needs based on limited corporate resources, it becomes essential to segment the customer base according to different criteria.
This article is from: Lidian Customer Management Software (http://www.lidiansoft.com)
Detailed source: http://www.lidiansoft.com/blog/post/1315.html