Ugly Betty, which was first created in Colombia, can be regarded as the most successful TV series in recent years. Once broadcasted, it attracted more than 30 countries around the world to remake it, making a Ugly Betty craze on the screen. Nowadays, Shandong Satellite TV and Henan Satellite TV have simultaneously chosen Indian version of Ugly Betty - extraordinary Jessie, as the "first play of 2009", to reveal the success story of "ugly girls" through the character of "extraordinary Jessie".