In recent years, thanks to the magic of this huge stage called the Internet, some people or events have quickly "risen". The "Jia Junpeng" incident, where a 12-word post created a "miracle in the Chinese cyberspace", has shown us that in this era of attention economy, what we need to do suddenly becomes very simple: use every method to attract attention. Be it good or bad things, even if a bunch of people scold and唾弃, as long as you get noticed, it counts as a kind of "victory". This has made炒作 (hype) an increasingly common means.