I'm not sure if it was really the first to create an "online competition zone", but I personally think that Absolute Singing opening a battlefield on the Internet can be considered as a clever move. After being洗礼ed by Super Girls, Dream China, Star Avenue, and Good Boys, the Chinese people have long been familiar with talent shows. Although their enthusiasm has not diminished, they have also developed a strong brand awareness. Therefore, for some later activities, if they want to get a share of the pie, they need to think of ways. Whether a program is popular or not depends on two aspects: one is whether its own creativity is attractive enough, and the other is whether the program can attract people, that is, whether it has high popularity.
For talent shows, holding open auditions in different zones is undoubtedly the best way to gather popularity. However, its disadvantages are also obvious. First of all, the cost is extremely high for both the organizers and the contestants, and they also need to avoid competitors, which is indeed troublesome. Therefore, opening an online competition zone can not only avoid the above two disadvantages, but also attract some users who spend more time on the Internet than watching TV, which can be said to kill three birds with one stone.
However, I personally think there are still problems, the most important of which is how to deal with cheating. The anonymity of the network is well known. If online open auditions are implemented, the phenomenon of voting cheating should be considered. Only by truly solving this problem can the activity possibly become popular, otherwise, the outcome of losing both wife and soldiers is inevitable.