Moon 28th report (written by Dongdong), recently, Edison Chen retired and Charlene Choi went to Japan, the indecent photo scandal gradually "died down". The TV advertisement of a cosmetic product shot by Twins has started airing on various satellite channels. The glasses advertisement filmed by Edison Chen also appeared one after another. Merchants told reporters that they currently haven't received any feedback from customers about their dissatisfaction. And Emperor Entertainment Group also stated that as the storm gradually passed, the artists' courageous "testing the water" began to see successful rebound.
The public gradually accepts Charlene Choi
Recently, in various TV stations, the new advertisement of a cosmetic product shot by Twins has been broadcasted one after another. In the advertisement, Charlene Choi's face is full of smiles, against the background of blue sky and white clouds in the advertisement, looking mischievous and lovely, and her energetic appearance swept away the previous gloom. Different from the situation where Charlene Choi's advertisements gradually faded out of the public view for a period of time before, this time, the advertisement of this cosmetic product can be said to be a "high-profile move", with placements in many TV stations.
And the public's reaction to them also changed from the previous attitude of boycotting the advertisements of Nicky Chan. Reporters saw in the forum that many netizens expressed support and understanding for Charlene Choi. Some netizens said: "The matter has already passed, such a lesson was profound for her, I hope everyone can accept them with a new perspective." There are also netizens who indicated: "Everyone may have a dark experience, but we should give them more opportunities."
Advertisers say they still have confidence
Yesterday, NetEase Entertainment contacted Ms. Zhang Min, the person in charge of the market department of the cosmetics company. She told the reporter that the advertising contract with Twins was finalized last year, and the indecent photo incident hadn't broken out when the advertisement was completed. With the "lesson learned" from complaints about Nicky Chan's advertisements, Ms. Zhang Min spoke cautiously, but she said: "When we chose Twins, it was because we considered their high popularity among the public. Now, we haven't felt the pressure brought by those (indecent photos) incidents."
As the TV advertisement of Twins was aired, the advertisement endorsed by Edison Chen for a pair of glasses also appeared. Although at that time, due to public opinion pressure, Edison Chen couldn't participate in the brand's activities, but the brand side also stated that "we haven't received any complaints from the public so far."
Emperor Entertainment tacitly approves the success of testing the water
When the indecent photo incident was exposed, Charlene Choi and Edison Chen both stood up to face the public. At that time, some people pointed out that their actions were actually the agents' "testing the water," probing the public's acceptance of artists involved in the indecent photo incident. However, informed sources revealed that despite the immense pressure the company faced earlier, their repeated courage to face the public actually gained support from many fans. Plus, with Charlene Choi pausing her work to study in Japan recently, combined with gradually stepping back from the public eye in a low-key manner, she has garnered much sympathy and slowly emerged from the low point of her image. And the East Asia Company also stated that the company hasn't received any complaints, and Edison Chen is currently studying in the United States. (Source of this article: NetEase Entertainment Exclusive)