Analysts pointed out that the royal wedding might become a shot in the arm for British people as the country was implementing austerity measures to curb its huge fiscal deficit. From tourism to souvenirs, all of these would bring considerable benefits to the country. Prime Minister Cameron called the engagement "a day of national celebration".
It is estimated that the wedding could generate a revenue of 1 billion pounds (over 10 billion yuan) for the UK economy. Commentators believed that as economic problems arose, it was time for the UK to "play its last trump card".