"Product Alchemy: 111 Marketing Mindsets for Creating Bestselling Products"

by ids8737 on 2012-02-03 14:51:53

"The Alchemy of Products" txt e-book free download explains from the corporate strategy and macro level the five essential sources of product-driven growth and four types of product drivers. From the tactical and micro level, it elaborates on 111 thoughts and operational details of product manufacturing, providing a product marketing methodology applicable to three different stages of enterprise development; it also points out four directions for product evolution.