Analysis of the Use Skills of Taobao Online Store Promotion and Marketing Tools

by zxcg6688 on 2010-12-09 11:56:01

Many sellers, when they hear about online store promotion, mainly think of product promotion and external Taobao promotion. However, they might not focus enough on the in-store marketing settings within Taobao. Personally, I believe that as a Taobao seller, when considering the issue of promoting your Taobao store, you must take two aspects into account: one is increasing traffic, and the other is improving conversion rates. These two aspects complement each other; poor performance in either one will reduce the effectiveness of the promotion. Having traffic without a good conversion rate would waste a lot of hard-earned traffic.