The famous American it magazine "eweek" website wrote today that google tv is expected to launch this fall, and once it does, then apple tv is bound to face some fierce competition. According to eweek, google tv could be more attractive than apple tv.
google recently confirmed that google tv, its entertainment platform, will be available on several devices this fall, including logitech revue (google tv set-top box). For now, Google is remaining tight-lipped about the details of the software that will run this product, but it's clear that Google is about to pose a serious threat to apple's apple tv.
In any case, this is certainly good news for consumers. This is especially good news for users who want more features outside of Apple devices. In fact, the new apple tv only allows users to enjoy Internet music services from ios devices, and users can only rent tv shows on apple tv, and apple tv capacity is smaller. All in all, compared to google tv, apple tv still has many shortcomings, so google tv will be more able to attract users' attention. The following 10 reasons can also be supported:
1. Web browser
The laptop may be where many web browsers will continue to land, but with the help of google tv, users will be able to enjoy Internet services from the comfort of their bed. Some users may not like this because they want to relax at night instead of surfing the Web, but others may find the value in it, after all, with the help of google tv, users will be able to lie in bed and watch some of the biggest stars' shows more easily. You don't have to go to another room to watch it.
2, apple tv function is insufficient
Apple chief executive Steve; Jobs has been quick to respond, saying that the new set-top box is no longer “ Amateur ” Product, but in fact, it is still an amateur product. apple tv still suffers from a lack of power, which most users see as lacking value and eliminating a lot of features. For the average user, apple tv is still a much inferior device than google tv, and that lag isn't going to change anytime soon.
3, rich application
When google announced its plans for the entertainment platform, it also said that google tv will be integrated with the an_droid app starting next year. google's ability to run applications on google tv devices could significantly increase the value and status of the software. The average consumer wants more than just renting movies and TV shows, and with the help of a wealth of apps, these consumers will also be able to achieve their goal of getting more shows and features. In addition, google also encourages web companies to continue to develop web applications to support google tv, if these web companies can do so, then users can enjoy more services on google tv platform.
4, better update the old service
Home theater PCS have long been popular with consumers, simply connecting to their TVS and allowing them to consume content or surf the Web. In fact, google tv is a software platform that improves the experience of watching TV shows on a home theater PC and allows companies to offer such features at a lower price. So google tv will help home theater computers reach a broader market.
5, Google understand software
Don't forget, Google knows a lot about software. Google knows what consumers are using their devices for. — By getting what you want from your device, Google knows what you want when you upload shows and helps you achieve those goals. google tv should be no different, but will continue to provide a more viable experience for users who want more than just TV shows. Since Apple hasn't been successful in giving consumers a good experience, google tv has a chance to become the next most popular product.
6, Apple encountered confusion
Apple seems to have run into confusion when it comes to promoting bedroom entertainment. Steve · Jobs claimed that consumers did not want something like google tv, which was just a noisy service. Jobs said that users only want simple services, and Apple is providing those simple services. Apple did this, however, and its features are too simple, which is definitely a mistake, and Apple has faced confusion.
7, consumers are ready
A few years ago, consumers were not ready for set-top boxes. Bandwidth was low, content was unappealing, and services such as Apple's iTunes were still popular with many ordinary consumers, but times have changed. Users are looking for ways to enjoy more services in the bedroom, and it's clear that Google recognizes this momentum and is able to capitalize on this opportunity as planned.
8, the prevalence is extremely important
A key factor in google tv is its ubiquity on so many different devices. The fact that google tv can be used in set-top boxes, televisions, and many other places will certainly give Google more competitive advantage in this market and boost the product itself. Ubiquity may be precisely what makes google tv so successful.
9, can be placed in the TV
As anyone who uses services such as netflix and pan_dora through their TV today knows, putting content into your TV is an amazing experience. According to Google, its entertainment platform will also be able to be incorporated into televisions. In fact, SONY has already signed a deal with google to install google tv in its televisions. This is of course good news for Google, and of course better news for those who want more fun experiences through entertainment platforms.
10, Google or become the set-top box market leader
The set-top box market is still volatile. No single company has yet managed to attract enough users to dominate the set-top box market. apple is hoping to do that with the apple tv product, but the chances of that happening seem slim. For now, google tv seems more likely to dominate the market, but much depends on whether Google has a unique and viable vision.