Social networking site YouTube plans to launch its Live video streaming service YouTube Live! On May 22, according to sources familiar with the matter. .
The source said that YouTube employees have confirmed the news, but the plan could change. A YouTube spokesperson said: "We are currently working with third parties in this area, but there is no product release at this time."
For YouTube, live video is expensive and difficult to profit from. In August, Google quoted YouTube executives as saying that if 10 percent of YouTube users used live video, YouTube's broadband costs would increase by 20 to 25 percent.
In addition, it's difficult for live video services to generate advertising revenue for YouTube because advertisers don't want to place ads on live content created by YouTube users. Therefore, the most likely outcome is that YouTube's live video service is only for paying users.
Sina Technology