Baidu Olympic Games opening ceremony logo

August 8th, the Bird's Nest, the opening ceremony.

We have been anticipating this moment for far too long.

As it is about to arrive, no words can describe the unrest within our hearts at this very moment.

Therefore, Baidu has chosen to use the "language of art" to vividly depict the barely contained excitement in the hearts of every Duer and every Chinese person. This depiction is the spectacular Olympic opening ceremony logo that dazzles like fireworks before the Duers' eyes.

Behind Baidu's Olympic opening ceremony logo lies a designer who is "none other than him." He is Mr. Li Xinggang, the Chinese designer of the "Bird's Nest." Using the trajectory of rising fireworks to outline a pattern that complements the "Bird's Nest," allowing fireworks to bloom in the sky above the "Bird's Nest" —— Mr. Li Xinggang's creative design enables the small space of the Baidu logo to express the indescribable excitement and joy in everyone's heart.